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Business Membership of

Reaching over 60,000 people a week, can enhance your local marketing

Updated: February 2019

The Channel is unique in its targeted local reach online, combining a trusted, well established and regularly updated website with social media channels and direct marketing. Business Membership

Overall, the Channel now reaches over 60,000 people every week, promoting, championing and endorsing local businesses. It’s like a glorious combination of the best of local advertising, PR and promotion, crafted to promote both your special offers and your core business messages with the added stamp of third party endorsement. Read more about Stats and Demographics here. Business Membership includes the following:

  • Launch article (for New Members)
  • Business web page
  • One bespoke promotion
  • Event promotion in Weekly What’s On
  • Inclusion in relevant local feature articles
  • Promotion of your job vacancies on our jobs page
  • The option for additional Ad-hoc promotion to suit your needs


Launch Article Example LTCLaunch Article for New Members

When you first join as a Business Member, we start by publishing a Launch Article incorporating your main messages on our News page – our news articles rank well on search engines and are frequently picked up by Google Alerts.

Your Launch Article is a short article featuring one image (which you provide to us, minimum 1200 x 600 pixels) and can echo and link to the information on your Business Web Page (see below) or focus on a particular part of your business. The Launch Article will also feature in the relevant category of the Lymington Life magazine section and for a short period of time as one of the ten news article links on our home page. 

Business Web Page

At the same time we’ll help you set up your individual Business Web Page in our Directory, including a header image and in as many categories as are relevant. You can log in and update your Business Web Page yourselves at any time during your membership.

Directory front page Lymington.comGoogle likes our Directory a lot (web traffic has risen by over 900% since 2014), and simply having a business page on has value in itself. Google also regularly features our news items and events in Google Alerts and Google Search.

If your business doesn't have a website, has an outdated or non-responsive website, or is part of a chain which limits local information on the main website, your business web page on is all the more useful.

Also if your business has various different elements, we can tailor your web page to showcase the exact elements that you would like to promote to the local market. In other words, we can help 'tell your story' and explain exactly why people should come to you!

The Business Web Page includes:

  • A succinct and compelling summary of your business: what it offers, to whom and why it’s so good including where relevant our third party endorsement. The description can be as detailed as you wish with links to relevant pages on your own website.
  • Header background image (1260x500 pixels) which displays across the full width of your page
  • Your logo (300x300 pixels)
  • Business Web Page on New Park Manor exampleYour selection of your images to bring your page to life - up to 15 Gallery images (800x600 pixels), plus further images to illustrate the text if required
  • Your contact details, social media links and a Google map
  • Up to 4 YouTube links
  • Plus YouTube and Virtual Tour links can be embedded in your description too.
  • Hosting of your individual Business Web Page on
  • Please note that you will need to supply a selection of hi resolution images and and your logo or agree to a photoshoot at extra charge £250.

One Bespoke Promotion

The website together with its social media and direct email communications can promote your business locally via multi channel online marketing to 60,000+ people weekly, always reinforcing the key message: to buy and do business locally.

Business membership subscription includes one bespoke promotion annually. This includes a compelling caption which we’ll write for you, promotion across all channels including our acclaimed Weekly What’s On newsletter plus our Facebook, Twitter and Instagram pages.

Weekly Whats On mastheadEvent promotion in Weekly What’s On

Local events that you add to the Events Calendar will be promoted in the Diary section of our Weekly What’s On newsletter on a regular basis. Members quickly get into the habit of adding their events for this additional benefit!

Inclusion in relevant local feature articles

Your business will be included as relevant in the general and seasonal feature articles we publish ourselves, such as ‘what’s on during the school holidays’, ‘where to stay’, ‘places to eat and drink’, ‘get set for the year’, ‘Great Christmas gifts available locally’ and so on. We also regularly boost our own Facebook posts promoting these articles, which extends the reach of one post to an even wider audience.

Promotion of your job vacancies on our jobs page

Once you’re a member we’ll even promote your job vacancies for you on our Local Jobs page - just drop us an email with your vacancy details and we will ensure it is included.

Complimentary promotion of news relating to your charity events

If you are organising a charitable event, we will provide you with a complimentary ‘shout out’ on the Channel, usually including Facebook, Twitter, Instagram and our Weekly What’s On - depending on the information and images provided.

Ad hoc Promotion Example on Lymington.comOption for additional Ad-hoc Promotion to suit your needs

An Ad-hoc Promotion is particularly useful for Business Members who do not want the regular commitment of Promotion Membership but occasionally have something special to announce and promote.

The promotion can be based on a short news article on the website including one image (or can be based on an event in our Events Calendar or on your Business Web Page). We will write a compelling caption for the promotion and we will need you to provide us with a number of hi resolution images for the social media element.

This article will normally get picked up by search engines and Google Alerts. The article is then promoted across all our channels (newsletter, Facebook, Twitter and Instagram). A paid “boost” on Facebook is an optional extra to an ad hoc promotion boost, this is charged at cost.

For more information about Additional Promotion, including longer promotional articles and review articles, see (…. link.) You might also like to consider upgrading to Promotion Membership, which includes monthly/fortnightly/weekly Bespoke Promotion.

Business Membership pricing:

Joining fee £150
Business Membership annual subscription £150
Ad Hoc Promotion from £125

All prices plus VAT

Business Membership renewal invoices will be sent out automatically after your 11th month. Find out here a summary of your ongoing Business Membership benefits.

Contact us now to get started!

Sign up today as a Business or Promotion Member of and start benefitting immediately from this vast local online promotional reach - email This email address is being protected from spambots. You need JavaScript enabled to view it. or call 01590 612902 for initial chat.

Bartley Marketing Additional Services

New Forest based Bartley Marketing is a marketing consultancy and agency which also provides the full range of marketing services to local business, from consultancy and planning to branding, advertising and PR, websites, online advertising and SEO to direct communications and social media management.

According to your needs Bartley Marketing can:

  • Clarify and define your marketing objectives, strategies, messages and branding
  • Plan your marketing and communications
  • Check your website and social media are working for you - and help put them right
  • Design and build your new or replacement website
  • Train you to make the most out of social media - or manage it on your behalf
  • 'Ghostwrite' your blogs, as well as write copy for editorials, advertorials and articles
  • Implement your direct email communications with clients and prospects
  • Provide graphic design and photography, including 360 degree Google 'See Inside'
  • Produce online and offline advertising and manage your printed promotional and point of sale materials

Check us out now at and call 01590 612902 or email This email address is being protected from spambots. You need JavaScript enabled to view it.